eir Special Olympics Ireland Ball


Celebrate and recognise the 30 year eir sponsorship of Special Olympics Ireland with a formal black tie gala ball and fundraiser in one of Ireland’s most prestigious venues – the Intercontinental Dublin

  1. To relaunch the newly refurbished SuperValu Blackrock store demonstrating ‘Best in Class’ retailing and Good Food Karma
  2. To create a winter wonderland instore that was engaging and magical for guests and media
  3. To create a platform for the Food Academy teams to present their home grown products
  4. To create content to spark conversation about the store both on-line and off-line
  5. Liaise in with SV Food Ambassador Kevin Dundon and create sampling strategy and program


  1. Build a bespoke stage set to hold the night’s speeches, interviews, live prize draw and a 10 piece band
  2. World class plasma wall behind the entire stage to bring the evening to life
  3. Build a bespoke memory wall, showcasing the 30 year history between Eir and Special Olympics Ireland
  4. Source, manage and brief the MC for the evening – Keith Wood
  5. Find suitable national and international Sport Stars to act as table hosts for the night
  6. VIP management of some of Ireland’s most well-known personalities from business, politics and Sport.
  7. Source and manage a large number of promotional staff throughout the evening on set up, registration and helping with the prize draw Project management from concept to completion
  8. Create a warm, magical & exciting atmosphere for all guests to enjoy


  • Fundraising target exceeded on the night
  • A selection of high profile national and international sports stars attended
  • New eir brand brought to life through the production
  • Large feature wall installed, created with images from the 30 year partnership

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